Skip to content
New The trip builder: day-by-day itineraries with maps, checks and a branded PDF
Tourtify

Communication

WhatsApp

Everything on WhatsApp in one place. Chat button (Starter): a button on your website that opens a WhatsApp chat with you, with the tour already mentioned, office hours and click tracking. Notifications (Growth): booking confirmations, trip and pickup reminders with a map pin, balance and details reminders, waitlist offers and review requests from your own WhatsApp Business number.

Start free trial Included on All plans · more with Growth & Scale

Who it's for

Why operators use WhatsApp

Operators whose travellers live on WhatsApp: to ask a question before they book, and to get their updates after.

Highlights

  • A chat button on your website that starts with the tour the visitor is looking at, with office hours
  • Booking confirmations, trip and pickup reminders with a map pin, from your own WhatsApp Business number
  • Balance and traveller-details reminders, waitlist offers and review requests
  • Replies arrive in the Inbox when that plugin is on

Meet travellers where they already message

In many markets, travellers would rather send a WhatsApp message than fill in a form or write an email. The WhatsApp plugin covers both sides of that: a chat button that lets visitors ask a question before they book, and booking messages sent from your own WhatsApp Business number after they book.

The two parts are separate features. The chat button only needs your WhatsApp number. Notifications need a WhatsApp Business connection through Meta’s WhatsApp Cloud API, with message templates Meta has approved.

The chat button

A floating button on your website opens a WhatsApp chat with you, with a message already typed. On tour pages it names the tour and includes its link, for example “I’d like to ask about Everest Base Camp Trek” followed by the page’s link, so you know what the visitor is looking at without asking. Choose the button text, colour, which side it sits on and which pages it appears on; leaving it off booking pages keeps the payment step free of distractions.

With office hours on, visitors outside your hours see an away message, such as “We’re away right now. Leave a message and we’ll reply from 09:00”, or you can hide the button until you open. Clicks are reported to Google Analytics and Meta Pixel when those plugins are on and the visitor accepted cookies.

Booking messages from your own number

Messages go only to travellers who ticked “Send me updates on WhatsApp”. You choose which to send: booking confirmed, trip reminder, pickup reminder with a map pin, balance reminder, traveller details reminder, waitlist seats free, review request and booking cancelled. Each uses a template you create and get approved in WhatsApp Manager, and the plugin shows the variables each template needs, in order.

The pickup reminder is the message travellers value most on the day. Set a default pickup place with its address and coordinates, give tours their own pickup points, and choose when it goes: 2, 6, 12 or 24 hours before departure. A traveller on a 05:00 sunrise tour gets a pin they can open in their maps app the evening before. Because that message has no email of its own, it is emailed instead if the traveller isn’t on WhatsApp or the send fails.

Your team can also message travellers directly. With the Inbox plugin on, replies arrive there; Meta allows free text only within 24 hours of the traveller’s last message, after which an approved template reopens the conversation.

Setting up WhatsApp

  1. 1Add your WhatsApp number. Switch on WhatsApp and enter the number in international format, digits only.
  2. 2Set up the chat button. Write the pre-filled messages, choose the look and pages, and set office hours if you keep them.
  3. 3Connect WhatsApp Business (for notifications). Paste the phone number ID, WhatsApp Business Account ID and a permanent access token from WhatsApp Manager.
  4. 4Create and approve templates. Create a template for each message in WhatsApp Manager, wait for Meta’s approval, and enter the names and language.
  5. 5Set pickup points. Add your default pickup place and coordinates, and give tours their own where needed.
  6. 6Add the Meta app secret for replies. With the Inbox on, paste the app secret so replies are checked and received.

Features

What's included, plan by plan

Switch on WhatsApp once. Each part below turns on with the plan that includes it, and you choose which ones to use.

  • Enquiries inbox

    All plans
  • Verified reviews

    All plans
  • Booking emails

    All plans
  • Shared inbox

    All plans

Settings

What you can set up

WhatsApp works out of the box with sensible defaults. These are the choices you can make, straight from your console.

Chat button

WhatsApp number
International format, digits only, e.g. 9779801234567.
Pre-filled message
What the visitor’s message starts with on most pages.
Pre-filled message on tour pages
{tour} becomes the tour’s name and {url} the page’s link, so you know what they’re looking at.

Button look

Button text
Shown next to the icon on larger screens. Leave empty for the icon only.
Position
Bottom rightBottom left
Colour
A hex colour, e.g. #25D366 (WhatsApp green) or your brand colour.

Where the button shows

Show on
Leaving it off booking pages keeps the payment step distraction-free.
Home pageTour lists, categories and destinationsTour pagesBlogOther pages (about, contact…)Booking, payment and thank-you pages

Office hours

Use office hours
Outside these hours the button shows your away message (visitors can still leave a message).
Open on
MondayTuesdayWednesdayThursdayFridaySaturdaySunday
Opens at
24-hour time, e.g. 09:00
Closes at
24-hour time, e.g. 18:00. Earlier than “opens” means overnight.
Time zone
IANA name, e.g. Asia/Kathmandu. Set to your business’s time zone when you switch WhatsApp on.
Away message
{opens} becomes your next opening time.
Hide the button outside office hours

WhatsApp Business connection

Phone number ID
WhatsApp Manager › API setup › Phone number ID. Needed to send messages; the chat button works without it.
WhatsApp Business Account ID
WhatsApp Manager › Account tools. Needed to check your templates’ approval status.
Template language
The language code your templates were approved in, e.g. en, en_US, es, hi.

Messages to travellers

Messages to send
Booking confirmedTrip reminderPickup reminder with map pinBalance reminderTraveller details reminderWaitlist: seats freeReview requestBooking cancelled
Email it when WhatsApp can’t
For messages WhatsApp-only (the pickup reminder): if the traveller isn’t on WhatsApp or the send fails, we email the same message.

Pickup reminder

Send the pickup reminder
2 hours before departure6 hours before departure12 hours before departure24 hours before departure
Default pickup place
Used for tours without their own pickup point (set those on the WhatsApp page).
Address
Latitude
e.g. 27.7154. In Google Maps: right-click the spot, click the numbers to copy them.
Longitude
e.g. 85.3123

Template names

Booking confirmed
Template name in WhatsApp Manager. Variables, in order: First name, Tour, Date, Booking reference, Link to the booking.
Trip reminder
Template name in WhatsApp Manager. Variables, in order: First name, Tour, Date, Link to the booking.
Pickup reminder with map pin
Template name in WhatsApp Manager. Variables, in order: First name, Tour, Pickup time, Pickup place.
Balance reminder
Template name in WhatsApp Manager. Variables, in order: First name, Amount due, Tour, Due date, Payment link.
Traveller details reminder
Template name in WhatsApp Manager. Variables, in order: First name, Tour, Date, Link to the form.
Waitlist: seats free
Template name in WhatsApp Manager. Variables, in order: First name, Tour, Date, Book by, Booking link.
Review request
Template name in WhatsApp Manager. Variables, in order: First name, Tour, Review link.
Booking cancelled
Template name in WhatsApp Manager. Variables, in order: First name, Booking reference, Tour, Date.

Communication

How communication plugins fit in

Communication plugins control how you talk to travellers: a shared inbox for email, WhatsApp, SMS and website chat, email from your own domain, campaigns, automated messages and text reminders.

  1. 1

    Switch it on

    Open Plugins in your console and turn it on. No code and nothing to install.

  2. 2

    Make your choices

    Adjust the settings to match how your business works, or keep the defaults.

  3. 3

    It works everywhere it should

    Your website, checkout, emails and console pick it up straight away.

FAQ

WhatsApp: questions

Do I need the WhatsApp Business API for the chat button?

No. The chat button only needs your WhatsApp number. The API connection is for notifications and replies.

Who receives WhatsApp messages?

Only travellers who ticked “Send me updates on WhatsApp” when they booked.

Why must templates be approved?

WhatsApp requires an approved template for business-initiated messages. Create them in WhatsApp Manager and enter their names here.

What if a traveller isn’t on WhatsApp?

Messages that also go by email arrive that way as usual. The pickup reminder is emailed instead, if that fallback is on.

Which plans include WhatsApp?

WhatsApp is available on All plans, at no extra cost. Notifications & templates is included on Growth & Scale.

How do I switch on WhatsApp?

In your Tourtify console, open Plugins, find it in the list and switch it on. Its settings open straight away, and you can switch it off again at any time.

Do I need a developer?

No. Plugins are built into Tourtify and set up from the console. Where an outside account is involved, such as a payment provider, you connect it by entering your account details.

Does WhatsApp work with my other plugins?

Yes. Every plugin is built and maintained by Tourtify, so they work together: discounts, deposits, vouchers and fees all add up correctly at checkout.

Start selling tours direct

Try Tourtify free for 30 days. Add your tours, pick a theme and take your first booking today.